Global Creative Director Skilled in Product Design, Branding, Strategy, Art Direction and UXUI.
Tools
Adobe Illustrator
Adobe Photoshop
Adobe InDesign
Adobe After Effects
Adobe XD
IC3D
Figma
InVision
Sketch
Keynote
MS Office
Miro
My Branding Skills
Collaboration
I thrive being around others. Hearing people’s ideas fuels my creativity. Communication is a strength as I have led teams of creatives locally and internationally.
Marketing Communication
Having worked in the branding space allows me to better understand exactly how users interact and embrace product experiences. Inspired by insight, driven by design, and energized by a lasting brand impact.
Leadership
I’ve worked my way through the ranks in the design world, and it’s helped me better understand what the current tools can achieve, and moreover what the people who use them can. I like to empower creatives, and watch teams grow and reach their full potential.
My UXUI Skills
User Research
I approach user research in 2 ways: qualitative and quantitative. Both interesting, and both equally important.I’m a good listener, and I like people. More specifically, users who have thoughts and feelings. That’s where the greatest insights and solutions come from.
UI Design
My background spans over 20 years of graphic design, branding and creative direction. I’ve worked on small brands, and I’ve worked on big ones. I’ve been designing style guides since I graduated, so this lends itself well to UXUI.
User Empathy
I take an empathetic approach on all projects. I have opinions, sure, but what really matters is what users think.